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BDC’s – Showrooms & Phone rooms
Boost Advertising
Effectiveness
Improve Floor
Traffic
Increase Units
& Grosses
Enhance CSI
& SSI Scores
Elevate Service
Absorption
Home > Boost Service Absorption > Power Phone-Ups® for Parts Sales

Power Phone-Ups® for Parts Sales

Issues

Customers are not persuaded to purchase the dealer's OEM parts. As a result, the Parts Department loses thousands of dollars.

Audience

Parts Department Personnel

Opportunities
  • Dramatically increase parts sales from incoming calls.
  • Convert parts costumers to service customers.
  • Create more completely satisfied customers and more repeat business.
The Applied Concepts Solution

Power Phone-Ups for Parts® has been endorsed by automotive industry leaders as an innovative, cost-effective tool to increase parts sales and service revenue from incoming phone inquiries. The Program teaches your parts counter people to be more effective, so they bring in more parts dollars from callers who otherwise might not come to your dealerships. These professional revenue-building skills are learned during live, one-on-one sessions provided over the telephone. Your people simply phone our 800 number to speak with their private-practice specialist for their 20-minute weekly session. Without interrupting their day, they learn on the job during normal business hours.

What Parts Counter Employees Will Learn
  • Build value and importance into each and every customer call.
  • Improve customer first impression through more professional questioning and listening skills.
  • Increase customer-pay business through more effective handling of price over the phone.
  • Convert parts calls to service opportunities
  • Improve Customer Satisfaction.
The Program Includes
  • Laminated dialog card.
  • Use of a comprehensive, video-based, initial training course.
  • Up to 16 private practice training sessions (1 per week) to build skills.
  • Certificate of Achievement upon completion of the program.
Management Benefits
  • Monthly progress reports on all participants.
  • Biweekly verbal updates on progress.
  • No travel costs or time away for training.
Summary

We know that customer satisfaction is tied to the quality of the relationship the parts counter person has with the customer. That relationship starts on the phone. Power Phone-Ups for Parts® is a proven tool that will increase dealership parts income and CSI because it will bring more people through the door at a time more convenient for the Parts Department. Power Phone-Ups® philosophy of personalized learning has gained us recognition from dealerships all over America.

Opportunity doesn’t knock… IT RINGS!!!™

 
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